NOVO FOGO EMPOWERS PERSONAL CHOICES.

We are a company and team with homes on two continents: North America and South America. With rainforest preservation as the link that binds us, we make and distribute drinks inspired by the flavors, culture, and joy of Brazil, and we seek to bring them to the rest of the world.

Our distillery and organic sugarcane farm live in harmony with the Atlantic Forest (Floresta Atlântica), in the area known as Serra do Mar (“Mountains of the Sea”), on the coast of the state of Paraná.

Our distillery and sugarcane farm in Morretes, Brazil operate with zero waste to produce award-winning, carbon-negative distilled spirits, in harmony with the protected Atlantic Forest around us.

Our HQ team in Seattle WA and brand ambassadors throughout the USA pair all these products with music, dance, and hospitality experiences designed to intersect integrity and joy. We support cultural diversity, LGBTQ1+ inclusivity, and positive life experiences for everyone. Find us on a dance floor near SOFI TUKKER, Bob’s Dance Shop, or other members of our SOUNDWAVE program.

Organic Sugarcane Fields

From day 1, Novo Fogo team has been shaped by long-term thinking regarding farming in balance with nature, making drinks with minimal impact, and connecting the communities at our origin and our destination. With 75% original vision and 25% constant adaptation, we believe that our company can last 100 years.

Novo Fogo was a top 5 finalist of the 2023 Wine Enthusiast Spirits Brand of the Year competition.

Atlantic Forest Distillery